I want to highlight this issue to help all families who have been marginalised because they do not conform to what is considered to be a ‘family unit’ comprising of two parents and two children. It’s clear that in 2016 this viewpoint is outdated and discriminatory, and the definition must be changed if we’re to create a fairer and just society.
The feedback I’ve had from parents, carers, guardians etc. has highlighted the need for many single parents, just like me, to speak up and challenge this outdated view that so many companies and organisations still follow. So many of us are penalised because we do not fit the ideal of a ‘family’.
This is where Gingerbread’s campaign begun. Gingerbread cares for the inclusion of all families, and ‘We are the 1 in 4’ sheds light on the how families across the nation are excluded by companies’ policies. But, we can all help to change this.
Let’s keep posting and sharing our experiences on social media. Please post photos of exclusive ‘Family Deal offers’ or photos where you’ve experienced a ‘Family Deal’ that has helped you and your family.
We are the 1 in 4 and we are still a family”.